IMZ Academy: Multiplatform Production

In today's media environment, where viewers access and consume information across a variety of platforms, including websites, social media, mobile apps, radio, and television, having a multi-platform production strategy is essential. Multiplatform production is really about telling stories that connect with viewers wherever they are, increasing interaction, and making sure that the story is consistent across various mediums.But how do you do it and what are the creative, technical and financial implications of multi-platform?